The Data Market Problem: Barriers to a Thriving Ocean Data Marketplace
The ocean data market is at a crossroads. Digital solutions can revolutionize how we collect and analyze ocean data, but many blue economy sectors have operated in an analog space for decades. This disconnect creates friction as startups try to create innovative technologies and investors decide if they can take a leap of faith without guaranteed returns.
At Possibility Ocean, we dove straight into the complexities of building a thriving ocean data marketplace. From defining the specific data needs to navigating the operational and capital challenges, we explored the hurdles that must be overcome to turn the potential of the blue economy into reality.